by Barbara McNichol
What can editors tell writers and authors about improving their writing? Consider these five common writing mistakes even conscientious writers make:
Mistake #1: Being self-absorbed as a writer. With too much talk about the author’s experience of writing, you risk overlooking the reader’s experience. The fix? Use “you” more than “I” in your sentences and stay close to your core message.
Mistake #2: Addressing readers in plural rather than as a single person whose interest you want to capture. Remember, reading is a solitary pastime. The fix? Keep one person in your target audience in your mind’s eye as you write.
Mistake #3: Using a long noun phrase when an active verb will do. The fix? Whenever possible, get an active verb to do the “work” of the sentence. Instead of “the examination of the report was done by the director,” change the noun phrase to a verb and rewrite the sentence: “The director examined the report.” In this way, passive construction becomes active, reduces the word count, and delivers a more direct message.
Mistake #4: Having no clear order to the paragraphs. The fix? Once you’ve crafted a solid, compelling opening, think through how the organization and flow of your main points will best guide your reader logically to your desired conclusion. If possible, test the result with colleagues or actual readers who will give you honest feedback.
Mistake #5: Writing sentences that ramble (on and on and on and on). The fix? Limit your sentences to 15-21 words maximum. Be sure to vary sentence length to create interest.
Bonus mistake: Flat-out choosing the wrong word. Yes, in English, it’s easy to confuse common words such as “advice” instead of “advise” (among hundreds more). The fix? Use a comprehensive resource such as Word Trippers (print or ebook) to help you select the perfect word when it really matters. Want a free mini-version of Word Trippers (the ebook)? Go to http://www.WordTrippers.com
What common writing mistakes would you add to this list?